12 Oct 2018
web design mistakes

Web Design Mistakes to Avoid When Designing Your Website

There are millions of websites on the internet today. It takes a web user milliseconds to form a first impression of your website. If your website has design issues that are not visually appealing or user-friendly, then they might decide to move on to your competitors’ website.

Web design mistakes can be made by anyone, from a fresher to the most experienced of web designers. Any web design mistakes that have been made while working on a web page have to be fixed immediately. Here is a list of some web design mistakes that web designers often make while designing websites.

1. Same font size, too many font-styles and colors.

There should be consistency in your web design, whether it is the overall design, font or color. The use of too many font-styles or colors may confuse users. Colors are used to highlight important content on the website such as buttons, links, headings, etc.

Limit the amount of colors used to maximum 3: the main brand color and 1 or 2 secondary colors. Use the main brand color for buttons, and secondary colors for headings, texts, etc.

This web design mistake can be avoided by using similar font-styles with different font-sizes to distinguish between the various headings, subheadings, and paragraphs.

2. Poor resolution images

Images are worth a thousand words. Images add visual attractiveness to your website. They are used to engage the users. Hence having a poor resolution image on your web-page gives the user a bad impression. It implies that you don’t care about the quality of your website.

Make use of good quality, high resolution, relevant images.

3. Broken links

Broken Links are links that send visitors to a web-page that doesn’t exist anymore. They generally occur when the URL link is improper or the linked page has been removed.

This can be fixed in two ways: by regularly checking your website to make sure all the links are working properly or by using an online tool which checks and reports broken links.

4. Missing title tags and alt tags

The “title” and “alt” tags are attributes of an “img” tag in HTML. The “alt” attribute describes the function of the image. The title attribute is shown as a tooltip while hovering over any element that has a title attribute value. It offers additional information about the image.

The “alt” attribute is either displayed when the image path is improper or if the images are partially loaded. It is also helpful for SEO purposes, as search engines can’t understand the images unless they read the “alt” attribute.

If an image doesn’t have a purpose and if it is only used as a design element, then give it an empty “alt” attribute.

5. Too many tricks

Having too many design tricks such as too many animations, shadows, images, colors or plugins can distract the user from the main objective of the website and can also increase the page load time.

Use either one or two design tricks. Keep the design consistent and unified. Don’t use irrelevant images and plugins. Only use them if they are necessary.

6. Poorly optimized pages

Web users expect a site to load within 3 seconds, if not then they tend to leave. Page load time generally increases due to large sized images, uncompressed files, too many plugins, etc.

To reduce page load time we need to use optimized images as well as minify HTML, CSS and JavaScript files. Use plugins that are required for the functionality of the website and not for design.

7. Non-responsive design

As the number of mobile users increase day by day, the need to have a responsive website design is also increasing. If the website is not responsive, then users will be discouraged to use it and will leave your site, since it takes a lot of effort to view a non-responsive website on a small screen. Hence, it is important to have a website that is displayed properly on all popular screen sizes.

The practice is to either have a responsive website, a dedicated mobile site, or an app so you can give the users a mobile-friendly experience.

8. No call-to-action button

Every website has a purpose to serve. You want users to perform some action when they visit your site. A call to action button is a clickable button that grabs the user’s attention. It urges them to click it and leads them to additional information.

Keep the size of this button relatively larger than other less important buttons. A call-to-action button should be the first thing that grabs the user’s attention. Use a contrasting color to ensure that the user notices this button.

Conveying an emotion is the hardest part of web design, but it’s also one of the most important parts. The appeal of a website determines whether a user will stay or leave.

A well-designed website will attract more visitors and will stand out from the countless other websites. So remember these common web design mistakes and avoid making them when you are designing your next website.

Vijata Redkar

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